Best of the Conscious Leadership Podcast: #55 – Higher Purpose as Strategy

by | Podcast, Purpose & Impact | 0 comments

In this week’s podcast, we’re talking with Kay McDonald, CEO of Charity Charms.

Charity Charms exist to support non-profits connect with donors and fulfill their vision. They are a clear example of how purpose can transcend intention and become strategy.

But what about the rest of us selling products & services B2B or B2C? We have a higher purpose, yes. (Even if we need to dust it off). But is it part of our organization’s DNA?

We’re going to explore all of this as we talk with Kay, as well as consider the tough question: How do we stay in alignment with purpose when the going gets tough?

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Welcome!

Think you have an interesting perspective or story to share around stakeholder win/win, higher purpose business, thriving culture, and conscious leadership? Please email your bio or speaker’s page, area of expertise, and if available, a link to a previous podcast or video interview you’ve been involved in. (hello@10xleadershiplab.com)